Google AI Mode Ads: What Advertisers Must Prepare For Now
Dev.to AI
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Generative AI
Google AI Mode Ads Are Coming: What Advertisers Need to Do Right Now Google's AI Mode just crossed 100M monthly active users in the U. S. and India, with 75M people using it daily. And now Google is turning it into a full advertising platform. According to Search Engine Land's reporting, the company is testing new ad formats like Sponsored Deals and Direct Offers that appear directly inside AI-generated responses. For anyone running paid search campaigns, this isn't a distant future scenario. It's happening now, and the advertisers who prepare first will have a real advantage.