How I Built an AI Visibility Audit Tool as a Solo Founder With No Programming Background

Dev.to AI
Generative AI

A year ago, I had never written a line of code. My background was in psychology research - I spent time at the University of New Mexico's MATEO Lab studying decision-making and behavioral patterns, and co-authored work published through Taylor & Francis. The idea of building a SaaS product from scratch felt impossibly far away. Today, I run LocalMention.io, an AI visibility audit platform that helps local businesses understand how they show up (or don't) in AI-generated search results. I also built FixMyRecord.io, an automated personal reputation audit and data broker removal tool.