What Makes an App Mockup Clickable — and Why It Changes How Teams Test Ideas

When a product team shares a static screenshot in a user test, they're asking participants to imagine. When they share a clickable mockup, they're watching what participants actually do. That difference - between imagined behavior and observed behavior - is what separates a useful test session from one that produces misleading feedback. This article explains what technically makes a mockup clickable, what happens to the quality of feedback when it is, and which AI tools in 2026 generate interactive prototypes ready for real testing sessions.