AI RESEARCH

Generative AI Use in Entrepreneurship: An Integrative Review and an Empowerment-Entrapment Framework

arXiv CS.AI

ArXi:2604.02567v1 Announce Type: cross Despite the growing use of generative artificial intelligence (GenAI) in entrepreneurship, research on its impact remains fragmented. To address this limitation, we provide an integrative review of how GenAI influences entrepreneurs at each stage of the entrepreneurial process: (1) opportunity recognition and ideation, (2) opportunity evaluation and commitment, (3) resource assembly and mobilization, and (4) venture launch and growth.