Detecting and Characterising Mobile App Metamorphosis in Google Play Store

ArXi:2407.14565v2 Announce Type: replace-cross App markets have evolved into highly competitive and dynamic environments for developers. While the traditional app life cycle involves incremental updates for feature enhancements and issue resolution, some apps deviate from this norm by undergoing significant transformations in their use cases or market positioning. We define this previously unstudied phenomenon as 'app metamorphosis