AI RESEARCH
An Analytical Multiple Criteria Framework for Temporal and Dynamic Business-to-Business Customer Segmentation in Manufacturing
arXiv CS.LG
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ArXi:2605.17151v1 Announce Type: new In sales and marketing, customer segmentation is an important tool for formulating strategies for customer treatment and supply chain management. Most segmentation implementations rely on limited criteria, such as recency, frequency, and monetary (RFM) modeling, which often fail to capture complex business interactions.